Google Ads Specialist
Job Description:
We are seeking a proactive and results-driven Shopify & Digital Marketing Specialist to help optimize and maintain our Shopify website while managing SEO, Google Ads, and social media marketing efforts.
Schedule: 10:00 AM – 6:00 PM EST/Full-Time
Key Responsibilities
Shopify Website Management
- Clean up, update, and optimize the Shopify website
- Manage product listings, collections, images, and content
- Ensure website accuracy, functionality, and user experience
- Implement website improvements and updates as needed
SEO Management
- Conduct keyword research and competitor analysis
- Optimize website content, product pages, collections, and metadata
- Improve organic search rankings and website visibility
- Monitor SEO performance and provide recommendations
Google Ads Management
- Create, manage, and optimize Google Ads campaigns
- Monitor ad performance and budget allocation
- Improve ROI and reduce wasted ad spend
- Analyze campaign results and provide performance reports
- Implement strategies to maximize conversions and traffic
Social Media Management
- Create and publish engaging content across social media platforms
- Manage Facebook, Instagram, TikTok, and other relevant channels
- Monitor engagement and respond to comments and messages
- Develop strategies to grow audience engagement and brand awareness
Reporting & Analytics
- Track website traffic, ad performance, and social media metrics
- Prepare regular reports and recommendations
- Identify opportunities for growth and optimization
Qualifications
- Proven experience managing Shopify stores
- Strong understanding of SEO best practices
- Experience managing Google Ads campaigns
- Experience with social media marketing and content creation
- Strong analytical and problem-solving skills
- Ability to work independently and take initiative
- Excellent communication and organizational skills
Required Software & Tools
- Shopify
- Google Ads
- Google Analytics
- Google Search Console
- Social Media Platforms
- Basic graphic design tools (Canva, Photoshop, or similar)
Benefits:
- Weekly Pay
- Negotiable rate depending on the experience