Amazon PPC Specialist

Schedule: Full-Time | Monday–Friday | 9 AM -  5PM EST 

We are looking for a results-driven Amazon PPC Specialist to manage, optimize, and scale advertising campaigns on Amazon. The ideal candidate has a strong understanding of Amazon Advertising, keyword research, bid optimization, and campaign analysis, with a proven ability to improve sales while maintaining target ACoS and ROAS.

Responsibilities

• Create, manage, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and Performance campaigns.
• Conduct keyword research and competitor analysis to identify growth opportunities.
• Monitor campaign performance and optimize bids, budgets, targeting, and placements.
• Analyze search term reports and implement negative keywords to improve efficiency.
• Improve key performance metrics such as ACoS, TACoS, ROAS, CTR, CPC, and conversion rate.
• Launch and optimize campaigns for new product launches and seasonal promotions.
• Prepare weekly and monthly performance reports with actionable insights.
• Collaborate with the marketing, listing, and design teams to improve ad performance.
• Stay up to date with Amazon Advertising features, policies, and best practices.

Requirements

• Proven experience managing Amazon PPC campaigns.
• Strong understanding of Amazon Seller Central and Amazon Advertising Console.
• Experience with keyword research, campaign structure, bid management, and budget allocation.
• Ability to analyze campaign data and make data-driven optimization decisions.
• Proficiency in Microsoft Excel or Google Sheets.
• Strong analytical, organizational, and problem-solving skills.
• Excellent written and verbal English communication skills.
• Ability to work independently and manage multiple campaigns.